Saturday, 7 June 2025

Advertising at a highway service area

Yesterday I saw this advertising while I was driving across the highway service area located close to Rome. It shows a girls asking motorists to drive slowly and to respect speed limits, as her father is just working on the highway.  Working on or near highways is dangerous due to exposure to moving cars and trucks. 


Hane a nice weekend ☀️

14 comments:

  1. A very attractive way to remind motorists to be vigilant and to slow down.

    ReplyDelete
  2. The advertisement was a powerful reminder that behind every road worker is a family hoping drivers will slow down. The sign is cute too

    ReplyDelete
  3. Always good to warn people. When they are working on the roads there are signs up too. I hope people pay attention to the speed limits.

    Have a nice weekend Giorgio :-D

    ReplyDelete
  4. Happens here too, but I am not sure how many people heed the message.

    ReplyDelete
  5. Good advice for motorists as some do forget that men working on the road have family.

    ReplyDelete
  6. ...here, people race to where ever they are going. It's insane.

    ReplyDelete
  7. Hi Giorgio!
    Giorgio, I talking about commercials I divide them into two parts.
    The first part:
    I talking about commercials, I generally dislike them. On TV, most commercials are just plain stupid, mindless, pathetic. Ads on advertising billboards really spoil the view, they are screaming, intrusive.
    The other part of the ads - socially important topics, I support! I would very much like there to be a lot of ads talking about animals: slow down driver! Driver beware of animals on the road! Help the animals!
    Giorgio, I wish you a good weekend!

    ReplyDelete
  8. Such a good idea and excellent advice.
    She has such a sweet smile :)

    I wish you a good weekend Giorgio.

    All the best Jan
    https://thelowcarbdiabetic.blogspot.com/

    ReplyDelete
  9. To Jan, Anna, Margaret, Ananka, Linda, Tom and Roentare:
    Thank you for the appreciation of such advertising message designed to remind motorists to slow down.

    On Sunday, June 8, an abrogative referendum will be held on workplace safety, as every year 1000 people die at work in Italy.

    ReplyDelete
  10. Lindo cartel. Te mando un beso.

    ReplyDelete
  11. I think this is a good advertisement. We have many road workers who get hit by people driving too fast or not paying attention.

    ReplyDelete
  12. This is a wonderful advertising banner, Giorgio!

    ReplyDelete
  13. Questa è un'ottima pubblicità può salvare molte persone.Ciao Giorgio.

    ReplyDelete
  14. To Nicole, Irina and Olga: Thank you for sharing your point of view.

    ReplyDelete